Tuesday, November 23, 2010
The Story of the Red Ribbon
To have a better understanding of its origins one must look back to the year 1991. Originally it was conceived as “The Ribbon Project” by a New York based charity group of art professionals known as Visual AIDS. They aimed to recognize as well as give honor to those they had known who had suffered at the hands of AIDS. At the time, the inspiration for the Red Ribbons originated in light of many people wearing and creating yellow ribbons in honor of soldiers serving in the 1st Persian Gulf War. The decision to use the color red based on its “connection to blood and the idea of passion – not only anger, but love, like a valentine,”
THE Red Ribbon with its AIDS / HIV connotation really made the big time when Jeremy Irons who was hosting the Tony awards in 1991 wore one. Following this act, it soon became fashionable and politically correct for various celebrities to wear the ribbons at other Awards ceremonies.The other side of the coin of course, is that this heightened popularity was brought into question. Was the wearing of Red Ribbons by various celebrities merely a paying of “lip service” to various HIV and AIDS interests?
Freddie Mercury AIDS awareness Tribute Concert at London’s Wimbley stadium. At the time, more than one billion people from all over the world, 70 countries worldwide were witness to the spectacle on television.
One often encounters the suggestion to use the ribbon one wears as a source of conversation with those one may meet. Awareness being key, making conversation of one’s ribbon can help educate those that are not familiar with the virus that causes AIDS.
Posted by Robert Breining at 9:40 PM